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Full project · 6-Jay
Crack Fiend
“A footage by 6-Jay”: music video, cover, animated cover, brand guidelines and social media clips.

What we delivered
- Music video
- Cover
- Animated cover
- Logo
- Brand guidelines
- Social media clips
The music video
The video is shot from the point of view of a bottle, through a moment between friends where we follow the protagonist. As night falls, duality strikes: her double takes back control of the gaze.
The cover
A cover designed like a movie poster, inspired by Pulp Fiction's: massive type, worn paper, hidden references, and the “A footage by 6-Jay” credit as opening titles.

Visual identity
The artist's logo — two crescent moons around a triangle — set on a warm, saturated palette: red, yellow, magenta and black.

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Social media clips
Short formats made for Instagram to keep the release alive.
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